When we think of tarot, we often associate it with divination, spirituality, or personal reflection. But what if tarot could also be a powerful tool for business planning? In the hands of an intuitive entrepreneur, tarot cards can offer insight into the energies at play, potential roadblocks, and the best paths forward for your business. For those of us who prefer to blend the practical with the mystical, using tarot in business planning is a game-changer.

Whether you’re launching a new product, scaling your business, or simply refining your current strategy, tarot can help provide guidance. Today, I’m going to walk you through five tarot cards that are incredibly helpful in business planning, explaining their meanings, and offering practical advice on how to incorporate them into your business process.

1. The Emperor – Structure and Authority

The Emperor is the embodiment of structure, leadership, and authority. In business, he represents order, discipline, and strategic thinking. When The Emperor appears in a business-related tarot reading, it’s a signal that it’s time to step into your power as a leader and create clear frameworks for success.

How to use The Emperor in business planning:

• Establish a clear business structure: If your business lacks organization, The Emperor encourages you to implement processes that will help maintain order. This could be as simple as refining your workflow, setting up clear SOPs (Standard Operating Procedures), or delegating tasks more effectively.
• Set firm boundaries: In business, it’s easy to let boundaries slip, whether it’s with clients, team members, or even your own time. The Emperor reminds you to create and uphold boundaries that allow your business to thrive without overextending yourself.
• Long-term strategy: The Emperor thrives on long-term vision. When planning for your business, look at the larger picture. What do you want your business to look like in five or ten years? This card encourages you to plan for sustainable growth and stability.

2. The Magician – Manifestation and Resourcefulness

The Magician is a card of creativity, resourcefulness, and manifesting your desires into reality. In the context of business, The Magician reminds you that you have all the tools you need to succeed. This is especially important when you’re facing challenges or feeling stuck in your business—The Magician is here to show you that the answers lie within your existing resources.

How to use The Magician in business planning:

• Leverage your existing skills and resources: Before seeking out new tools, strategies, or partnerships, assess what you already have. The Magician suggests that you may already possess the right combination of talents and tools to take your business to the next level. How can you repurpose or optimize what’s already in your hands?
• Stay adaptable and flexible: The Magician is an expert in adaptability. In business, things rarely go as planned, and The Magician encourages you to stay flexible and open to adjusting your approach. This can include tweaking your marketing strategy, pivoting your product, or finding new ways to connect with your audience.
• Turn ideas into action: The Magician is all about making things happen. If you’ve been sitting on ideas or waiting for the “right moment” to execute a plan, this card urges you to act now. It’s a reminder that with clear intention and resourcefulness, you can manifest your business goals.

3. The High Priestess – Intuition and Inner Wisdom

The High Priestess is the queen of intuition and inner knowing, making her an invaluable card for entrepreneurs who value alignment in their business. When The High Priestess shows up in a business reading, she’s urging you to tap into your intuitive wisdom, trust your instincts, and let your inner voice guide your decision-making.

How to use The High Priestess in business planning:

• Tune into your intuition: If you’re feeling conflicted about a business decision or direction, The High Priestess encourages you to pause and listen to your inner voice. Meditation, journaling, or even pulling more tarot cards for clarity can help you connect with your deeper knowing.
• Balance logic with intuition: While data and strategy are important, The High Priestess reminds us that not every decision can be made with logic alone. If something feels off or out of alignment, trust that feeling and dig deeper before proceeding.
• Pay attention to signs and synchronicities: The High Priestess often communicates through subtle signs, dreams, or gut feelings. When you’re planning your business strategy, stay open to intuitive nudges or unexpected opportunities that seem to come out of nowhere. These signs may be guiding you toward the best course of action.

4. The Chariot – Determination and Willpower

The Chariot is the ultimate card of determination, willpower, and overcoming obstacles. In business, The Chariot represents the drive and ambition necessary to push through challenges and achieve your goals. When this card appears, it’s a clear message that you have the inner strength and resolve to overcome any roadblocks in your path.

How to use The Chariot in business planning:

• Set clear goals and move forward with confidence: The Chariot thrives on having a clear destination. In business, this means setting well-defined goals and pursuing them with relentless determination. Whether you’re launching a new venture or growing an existing one, The Chariot urges you to stay focused on your end game.
• Harness your willpower: Business planning often requires pushing through difficult or uncomfortable situations—whether it’s negotiating deals, meeting deadlines, or managing setbacks. The Chariot reminds you that you have the strength to persevere, even when the journey gets tough.
• Overcome obstacles: Obstacles are inevitable in business, but The Chariot encourages you to see them as opportunities for growth. Rather than shying away from challenges, lean into them with confidence, knowing that you have the power to navigate whatever comes your way.

5. The Empress – Abundance and Nurturing Growth

The Empress is the card of creation, abundance, and nurturing energy. She represents growth, fertility, and the blossoming of ideas. In a business context, The Empress symbolizes the nurturing of your business as it grows and evolves. When you see The Empress in a business reading, it’s a reminder that your business requires care, patience, and attention to thrive.

How to use The Empress in business planning:

• Focus on nurturing growth: Just as a garden needs time and care to flourish, so does your business. The Empress encourages you to take a nurturing approach to business growth. This could mean investing time in personal development, nurturing your client relationships, or focusing on self-care to ensure you’re at your best for your business.
• Create abundance: The Empress is associated with abundance, both in material wealth and in creativity. In business planning, this card reminds you to adopt a mindset of abundance. Instead of focusing on scarcity or limitations, think about how you can create more opportunities, revenue streams, or ways to share your value with the world.
• Balance work and self-care: The Empress encourages a harmonious balance between work and well-being. As an entrepreneur, it’s easy to get caught up in the hustle, but The Empress reminds you to take time to rest, recharge, and nurture your personal well-being so that you can show up fully for your business.

Bringing it All Together

These five tarot cards—The Emperor, The Magician, The High Priestess, The Chariot, and The Empress—each offer unique insights into various aspects of business planning. The Emperor helps you establish structure and authority, The Magician empowers you to be resourceful, The High Priestess guides you to trust your intuition, The Chariot fuels your determination to succeed, and The Empress reminds you to nurture your business for abundant growth.

By incorporating tarot into your business planning process, you can gain a deeper understanding of the energies at play and how to align with them to create a successful, soul-aligned business. Tarot doesn’t replace traditional business strategies, but it can complement them by offering intuitive insights and guidance that might otherwise be overlooked.

If you’re feeling inspired to try tarot for business planning, start by pulling a card for each of these areas. Allow the cards to inform your decisions and remember to balance your intuitive insights with practical action. Tarot is a tool for reflection, empowerment, and alignment, and when used thoughtfully, it can help guide you to create a business that thrives and resonates deeply with your soul.